Marketing your small business takes a lot of energy. If you’ve ever experienced severe back pain it can impact your marketing efforts. I know because it has happened to me.
How can back pain negatively impact your small business?
We all know that when we feel good we are more inclined to do good. When we’re looking good, and feeling good we are likely to have more energy. This will show in our marketing efforts and small business building activities.
Imagine you are being introduced to someone new and you see them barely moving and obviously in pain. Does this increase or decrease your confidence in them as a service provider? Now imagine you are being introduced to someone who is smiling, energetic, moves with ease. Do you see how much difference it can make? That doesn’t mean the second person will provide a better product or service but he is likely to be given the chance before the other person.
Like I mentioned earlier, my marketing efforts were negatively impacted by a severely painful back. I could barely move. Standing up straight wasn’t possible without great effort and considerable pain. Even sitting at my desk working on the computer was a challenge. Obviously I didn’t want to meet clients like this or attend any networking events.
Normally I enjoy extremely good health but I do occasionally run into problems with my back. Typically it will require ice, heat, rest and a trip to the chiropractor or acupuncturist. Luckily for me I was introduced to another solution to my back pain. I liked the idea of being able to take care of this problem on my own.
I was told about about a book called Zero Pain Now. The title intrigued me because that was exactly what I wanted. The results I got from merely reading the book made me a believer in the methods they share. I was back to 80% mobility by the next day without any expensive treatments or drugs. I was so thrilled with the results I was sharing it with members of my Mastermind group the very next day.
Because I’ve received such great results I have no problem promoting it. If you or someone you know is experiencing back pain or chronic pain, know that it isn’t necessary. Today my back feels great and I’m back to my marketing and making a difference. Back pain will never impact my small business building efforts ever again!